Business Planning

Who this course is for

✔️ Entrepreneurs and business owners
✔️ Students with an entrepreneurial mindset
✔️ Professionals seeking to develop their business planning expertise
✔️ Anyone with a business idea they want to test and refine

What’s Included

✔️ Unlimited access and attempts
24×7 support✔️

Learning Outcomes

✔️ Business planning
✔️ Analyzing planned and actual data
✔️ Starting development projects
✔️ Cash flow in practice
✔️ Different conditions of payables and receivables; managing VAT
✔️ Understanding working capital
✔️ Unexpected business events with the accounts receivable

Skills Portfolio

Business plan development and execution

Market research and analysis

Financial modeling and forecasting

Business strategy formulation

Leadership and decision-making

Supporting Material

Videos

✔️ How does it work?
✔️ Module Introduction
✔️ Get to know your company
✔️ Layout of the systems
✔️ Section information

Subject-Focused Videos

✔️ Marketing segmentation
✔️ Pricing Strategies for Digital Products and FMCG
✔️ Price discrimination in the B2C segment
✔️ Business planning
✔️ Managing working capital
✔️ CPM definitions, explanation of KPls
✔️ CPM example
✔️ Marketing channels
✔️ Dilemmas in marketing communication
✔️ Marketing goals
✔️ Marketing indicators
✔️ Cash flow management

Articles

✔️ Introduction to cost structures, cost categories
✔️ Introduction to simplified report
✔️ Introduction to the basic concepts of cash flow
✔️ Introducing products/services to the online market
✔️ Use of online marketing channels
✔️ Interpreting / applying market segmentation
✔️ EBITDA, EBIT, EBITDA margin, EBIT margin
✔️ Business planning Featured
✔️ Plan-fact analysis Featured
✔️ Launching development projects
✔️ The application of the cash flow concept
✔️ Different payment terms of buyers/suppliers; VAT management
✔️ Interpreting working capital
✔️ Profit and Loss Statement
✔️ Balance Sheet lines
✔️ Marketing strategy and marketing mix
✔️ Pricing methods

Scale up the operation of a start-up company with an online finance application and get as many subscribers as possible. Focus topics of this module: business planning, understanding cash flow management.